Promotions 2.0Blurring the line between interactive advertising, promotions and social network marketing.

January 12th, 2010

Godiva goes Social with Give Love Giveaway

Godiva Chocolatier is going social with a Valentine’s Day Facebook promotion that invites consumers to send virtual Valentines to their friends and loved ones on Facebook for a chance to win two special edition boxes of Godiva Chocolate. One to keep, and one to share. The promotion, which runs until February 14th, gives consumers a chance to win every time they send a Valentine through Facebook or Email.

The promotion and microsite created by teamDigital Promotions also features a Valentine’s Day shop and special discount offers at Godiva.com leading up to Valentine’s Day.